Magnetek will have exclusive distribution rights for the Commercial Photovoltaic (Solar) Aurora® product line in North America, and will market them under the Magnetek brand label.
Magnetek will have non-exclusive distribution rights for Power-One’s Residential Photovoltaic Aurora® product line.
Magnetek will also have non-exclusive worldwide distribution rights for Power-One’s Aurora® Small Wind Inverter product line.
Bill Yeates, Power-One’s CEO, commented, “We are pleased to be partnering with Magnetek in the area of Alternative Energy inverters. They have been very successful in North America, and have established distribution channels and proven applications expertise to effectively target this
geographic market. This is definitely a win-win for both companies. With our products, many of which have the highest efficiencies currently rated by the CEC (California Electric Commission), and Magnetek’s channel to the market, we can together capitalize on this fast-growing market.”
David Reiland, CEO of Magnetek commented, “Magnetek will provide all pre- and post-sales support, areas in which we’ve proven ourselves for over a decade. Combined with Power-One’s expertise in design and production, this will benefit customers by connecting high-volume manufacturing and leading-edge R&D to local market support and applications expertise.”
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