The driving force behind global motor sales

29th September 2017
Posted By : Joe Bush
The driving force behind global motor sales

Product design company 4D Products is working with Invertek Drives to supply development services on a range of its industrial electronics enclosures. Invertek Drives is a global manufacturer of Variable Frequency Drives (VFDs/AC drives) for energy efficient control of variable speed electric motors. 4D Products developed the enclosures with a quick turnaround for a trade show at which Invertek wanted to test reaction to the new product concepts.

“Growth Hubs nationwide are offering grants towards product consultancy services at the moment. Grants between £1,000 and £6,000 can be available to businesses to support business investment and expansion and can make up to a 40% cost contribution towards the cost of expert advice, coaching or consultancy,” said Iain McCall, Co-Founder and Design Director for 4D Products.

Glyn Jones, Technical Director at Invertek had researched design companies on the internet based on previous work experience and quality and selected 4D Products to help the team take their products to a new level of design and functionality. Always focused on enhancing products, 4D Products' Co-Founder and Design Director Iain McCall and his colleagues completed CAD work on existing enclosures for Invertek before being asked to support work for the exhibition.

McCall said: “The deadlines, two to three weeks, were very tight and although 3D visuals would have done, a prototype was ideal to show the new product enclosure variant and test reaction at the show.”

Jones added: “The model arrived on time and it looked great especially considering how short the time was that 4D Products had it for. The design was spot on and after exhibiting at the show there were product improvements suggested to add to the design.” He added: “The fast turnaround and success of this project has now moved on to Invertek working with 4D on three new projects.”

McCall continued: “The challenges were to deliver a new, purpose built casing with multiple inputs and outputs, a circuit board, fan and displays - all of which needs isolating and styling. We've also designed the casing to be snap fit for easy production and for heat dispersion, with minimum cost and maximum flexibility. For example, a simple change to part of the front panel will allow additional revenue streams for the product. Working with Invertek's design team and the suggestions from potential customers at the show, we will be creating a family of parts and products in Invertek's brand colours for worldwide sales and world class products.”


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