Companies unite to create European distribution giant

18th September 2017
Posted By : Mick Elliott
Companies unite to create European distribution giant

PH and Brammer have combined to create IPH-Brammer a European-based distributor of industrial supplies. Advent International, which took Brammer private from the London Stock Exchange completed the acquisition of IPH to enable this combination. IPH-Brammer will draw on the complementary strengths of both businesses to provide customers with an expanded technical product range and offering, supported by an enlarged geographic footprint across Europe and strong brands such as Brammer, Minetti, Zitec or Orexad.


With close to €2.2bn in combined revenues and more than 8,000 employees, IPH-Brammer has operations in 23 European countries and will be headquartered in London.

Pierre Pouletty (pictured), former CEO of IPH, will serve as Chief Executive Officer of IPH-Brammer, alongside Hermann Maier, former CEO of Brammer, who will serve as Chief Operating Officer.

Announcing the completion, Pierre Pouletty, Chief Executive Officer of IPH-Brammer, said: “In the last four years, with the support of PAI, IPH has transformed into a leading pan-European company achieving more than 50 acquisitions, entering five new countries, building an e-business platform and creating a world-class European group management team. Merging IPH and Brammer is a major step for the European industrial supplies market and a landmark in the evolution of the two companies.”

He added: “The skills and assets of both businesses give IPH-Brammer a strong foundation for future growth. Leveraging our combined knowledge, technical skills and experience, especially in serving Key Accounts, IPH-Brammer is uniquely placed to take advantage of the exciting opportunities in our markets. The support of our experienced investor, Advent International, will further aid our ability to continue growing both organically and through acquisitions.”

Hermann Maier, Chief Operating Officer, IPH- Brammer, said: “The creation of IPH-Brammer is excellent news for our customers and suppliers. Thanks to the combined skills of both teams, IPH-Brammer will offer its clients enhanced technical knowledge, in Power transmission in particular, services and product availability across Europe. We have the skills, knowledge and drive to continue to innovate, take advantage of market opportunities and ultimately offer an unbeatable customer proposition.”

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