Beijer Electronics opens subsidiary in São Paulo, Brazil

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2nd November 2011

Source: Beijer Electronics

Beijer Electronics opens subsidiary in São Paulo, Brazil

As a part of its strategy to drive organic growth through geographical expansion and to offer customers local support, globally, Beijer Electronics now opens a subsidiary in São Paulo, Brazil. The new subsidiary will sell and market the complete range of Beijer Electronics products including operator panels, industrial PCs as well as industrial networking products. Furthermore, the subsidiary which opens today will take full responsibility for the Brazilian market handling sales and customer support locally.

Expanding to be closer to customers
»With the establishment of our own organization in Brazil, we can now offer more direct service to our local customers, as well as to our global customers with activities in Brazil», Carl-Johan Zetterberg Boudrie, Business Development Director, comments and continues: »Brazil is a growing economy providing interesting opportunities within industrial automation and industrial data communication. Our presence in Brazil is part of our geographical expansion strategy, and we will continue to enter new markets in order to grow and follow customers».

Beijer Electronics is a fast growing technology company with extensive experience of industrial automation and data communication. The company develops and markets competitive products and solutions that focus on the user. Since its start-up in 1981, Beijer Electronics has evolved into a multinational group present in 16 countries and sales of 1,200 MSEK 2010.

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