Catalog Data Solutions Catalog Announces Solution Integration with Selltis CRM

16th November 2010
Posted By : ES Admin
Catalog Data Solutions, a leading provider of online solutions for industrial suppliers, today announced the successful integration of its online catalog and CAD download solution with the Selltis CRM solution to enable the occurrence of online marketing events (e.g. a CAD model viewing, CAD downloads, and Request for Quote to be reported and captured within AST Bearing’s Selltis CRM system.
Selltis, LLC develops implements and supports Selltis CRM (Customer Relationship Management) software solutions specifically designed for the industrial market. “When our joint customer, AST® Bearings (a premier supplier of miniature and precision bearing products) added the CDS Catalog and CDS ModelServer Solutions to their new website (to present and aid online selection of products and CAD model downloads) they asked us to integrate our solutions, said Kent L. Oufnac, Selltis Implementation & Training. “It was quick and easy to work with the CDS team – they implemented a custom web service integration that sends event alerts to Selltis CRM and by keying off the user’s email address we record the events in the correct customer records.”

“By integrating our CDS and Selltis solutions we are able to close the marketing and sales loop – now we can seamlessly track which marketing activities, including online ones, lead to sales,” said Paul Wharton, Director of Marketing, AST Bearings. “We are delighted with the responsiveness and technical ability of both CDS and Selltis in achieving this key capability.”

“AST Bearings is demonstrating thought leadership in the bearing industry and their implementation of this online technology is the most thorough and extensive we’ve seen to date,” said John Major, CEO Catalog Data Solutions. “It’s been a pleasure to work with Selltis on the integration with their CRM system and this has provided another proof point for the ease and speed with which the CDS applications can be integrated with other technology vendor solutions.”


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